Commercial Content Manager

About Us

Are you passionate about sport, digital storytelling and creating content that connects with fans? Do you thrive in fast-paced environments, love social media, and know how to bring brands to life through compelling content?

At A-Leagues, we’re on a mission to become the league of choice for modern Australians and New Zealanders, uniting communities through a shared love of football. We champion our leagues by empowering Clubs and Partners to deliver football excellence and create lifelong fan connections.

We’re looking for a Commercial Content Manager to join our Commercial team and play a key role in delivering high-impact partner campaigns that engage fans and maximise commercial value.

About the Role

Reporting to the Head of Commercial, this is a dynamic, partner-facing role where you will lead the planning, creation and delivery of best-in-class digital and social content for A-Leagues commercial partners, with a key focus on SharkNinja.

You’ll work closely with Clubs, Players, Partners and internal stakeholders to develop authentic, engaging branded content that resonates with fans while amplifying partner value across A-Leagues digital and social channels.

This is an exciting opportunity for a creative content specialist who can think strategically, execute at pace, and bring innovative ideas to life through digital storytelling.

What You’ll Be Doing

• Lead the planning, creation and distribution of partner content across A-Leagues, Club and Player social channels 
• Develop authentic product integrations with Clubs and Players to showcase partner products in engaging and meaningful ways 
• Own the creative direction of partner content, ensuring brand compliance and social best practice 
• Shoot, edit and produce high-quality social content and digital assets 
• Collaborate with Partner Managers on season planning and campaign execution 
• Support and amplify physical activations through engaging digital and social storytelling 
• Optimise commercial content performance through thoughtful scheduling, platform best practice and creative integration 
• Coordinate and contribute to partner shoots and content days involving players and Clubs 
• Build strong relationships with Clubs to streamline player access for content opportunities 
• Stay ahead of digital trends and proactively share ideas, social insights and best practice internally and with partners 

About You

You’re a creative, commercially minded content professional who thrives on collaboration and delivering engaging digital experiences.

You’ll bring:

Essential Experience & Skills

• Experience planning, shooting and editing social-first content 
• Strong understanding of social media platforms, digital content and best practice 
• Experience delivering brand or partnership campaigns across multiple digital channels 
• Strong stakeholder management and relationship-building skills 
• High attention to detail with a strong focus on execution 
• Ability to manage competing priorities in a fast-paced environment 
• A proactive mindset with the confidence to influence stakeholders while maintaining positive working relationships 

Bonus Points If You Have

• Experience working in commercial partnerships within sport 
• A passion for football or the sporting industry 

Why Join A-Leagues?

At A-Leagues, you’ll be part of a passionate and collaborative team working to shape the future of football across Australia and New Zealand. You’ll have the opportunity to work with major brands, iconic clubs and athletes, creating content that genuinely connects with fans and grows the game.

If you’re ready to bring creativity, innovation and commercial impact to one of the region’s leading sporting organisations, we’d love to hear from you.

Apply now and help us grow the game.