Digital Marketing Coordinator

Build broad, hands-on digital marketing experience with a growing Australian e-bike brand.

DiroDi is looking for a Digital Marketing Coordinator to join our friendly and engaged team in Cheltenham.

This is a great opportunity for someone who wants exposure to many different areas of marketing rather than being limited to a single channel. You'll work across paid advertising, influencers and sponsorships, content, social media, email, SMS and customer reviews.

You'll have support and plenty to learn, but we're looking for someone who brings energy and initiative. Ability, attitude and drive matter more to us than a particular degree or number of years of experience.

• Paid advertising: Help manage and optimise our Meta and Google advertising. Experience is valuable, but we're willing to train someone with the right aptitude and drive.

• Influencers & sponsorships: Find and reach out to potential influencers, creators and sponsorship partners, coordinate deals and manage relationships and deliverables.

• Content: Help make sure we have a consistent pipeline of great content for advertising, social media and campaigns. Depending on your skills, you might create content yourself or coordinate others to produce it.

• Social media: Plan and publish content across Instagram, TikTok and Facebook and look for ways to increase reach and engagement.

• Email & SMS: Build and schedule campaigns, maintain customer lists and segments, and help improve campaign performance.

• Reviews: Monitor and respond to customer reviews, help generate more reviews and identify great customer feedback we can use in our marketing.

• Campaigns: Help coordinate marketing activity across channels and make sure campaigns, content and assets are delivered accurately and on time.

• You're proactive. You notice things that could be better and take action rather than waiting to be told.

• You're curious. You genuinely want to develop your digital marketing skills and understand what makes marketing work.

• You're organised. You're comfortable having multiple campaigns, content requirements and relationships moving at once.

• You're a good communicator. You're comfortable reaching out to people and representing DiroDi professionally.

• You're commercially aware. You understand that marketing ultimately needs to attract customers and help grow the business.

• You're comfortable working independently. You'll have support, but you'll also be expected to organise your work and follow things through.

• Previous experience with Meta Ads, Google Ads, e-commerce, email/SMS, social media, influencer marketing or content creation would be useful, but we don't expect you to know everything.

• A marketing degree is not required.

• Build a broad marketing skill set. You'll get practical experience across performance marketing, social, content, influencers, email, SMS and e-commerce.

• Work with an interesting product. E-bikes give us plenty of opportunities for great campaigns, content and partnerships.

• See the impact of your work. You'll be close to the business and able to see how your marketing contributes to growth.

• Join a genuinely friendly, engaged team. We care about what we're building, work together and want someone who'll enjoy being part of it.

Check out our Rover Pro launch video below to get a feel for DiroDi, our products and the kind of marketing you'll be helping bring to life.

Location: Cheltenham, VIC
Employment: Full-time
Work arrangement: Fully on-site

If you're driven, curious and want the opportunity to develop across different areas of digital marketing, we'd like to hear from you.

Tell us what you've worked on and what interests you about the opportunity. If you've created content, run advertising, grown a social account or worked on something you're proud of, we'd love to see it.