Trade Activation Lead

About Us 

Proudly part of the DuluxGroup, Lincoln Sentry is a market leading supplier of specialty hardware and components for the building, renovation, and manufacturing industries. With a national footprint and a diverse product portfolio - from cabinetry and furniture fittings to glazing and architectural hardware - we’re the trusted partner for trades and businesses across residential and commercial projects. 

Joining Lincoln Sentry means being part of a team that values collaboration, customer focus, and continuous improvement. Our people enjoy industry-leading development programs, wellbeing initiatives, and benefits designed to support both career and lifestyle. If you’re passionate about shaping spaces and want to work with a company that empowers you to make an impact, Lincoln Sentry is the place to build your future. 

What You’ll Be Doing

As the bridge between sales, category and marketing you’ll lead the planning and execution of trade marketing programs aligned to business objectives

• Own the promotions calendar, delivering a quarterly program of activation activity across ecommerce, branches and customer channels
• Partner with Sales, Category and Supply Chain to ensure campaigns are commercially sound and executable
• Utilise customer insights and market trends to develop segmented programs tailored to customer groups and/ or buying cycles.
• Analyse performance and deliver post-campaign insights and recommendations
• Collaborate with suppliers to execute joint marketing initiatives
• Drive continuous improvement through data, insights and learning loops

Our Benefits

• Up to $1,000 net annually to cover private health extras gap costs 
• Exclusive discounts on DuluxGroup products and partner offers 
• Stay active anytime, anywhere through our partnership with Fitness Passport 
• 20 weeks paid parental leave (primary carers) and 2 weeks partner leave from day one 
• Market leading learning, development and career pathways 
• Access to our Wellbeing Hub and full EAP support 
• Recognition programs that celebrate your impact 

What We’re Looking for

• Experience in Trade Marketing, Channel Marketing or Sales Activation (B2B environment)
• High drive and accountability for delivering sales results
• Proven experience working cross-functionally in a fast-paced, matrix environment
• Excellent stakeholder engagement and communication skills
• Analytical mindset with the ability to turn insights into action
• Strong organisational skills and ability to manage multiple priorities

Why Join Us? 

Progressing your career with the DuluxGroup means being part of a network of over 8000 employees globally who believe in our purpose to ‘Imagine a Better Place’ 

With origins dating back to 1918, we are a leading marketer and manufacturer of iconic brands such as Dulux, Selleys, Cabots, Yates and B&D to name a few.  

By joining us, you will be a part of a long term strategy to deliver profitable growth through brand leadership, innovation and customer intimacy. We are committed to internal mobility and growth while fostering an inclusive culture with flexible work options. 

If this sounds like an environment you would like to be a part of, please apply online!