Creative Lead Designer

Introduction:

Who are We?

At Early Settler, we believe in stylish modern living. Since 1985, we've been helping Australians and New Zealanders create homes they love through beautiful, affordable furniture and homewares.

We're passionate about creating exceptional customer experiences and fostering a culture where creativity, collaboration and fresh thinking thrive. As we continue to grow and evolve, we're looking for people who share our passion and want to be part of the journey.

Why Join Us?

At Early Settler, our people are our greatest asset. We foster a culture where creativity is encouraged, ideas are valued and success is celebrated together.

To support you to be your best, we offer:

Generous team member discounts on our beautiful furniture and homewaresHolistic wellbeing programsCareer development and growth opportunitiesA fun, supportive and collaborative team cultureHybrid working arrangement - Work from Home Mondays & FridaysThe opportunity to make a real impact in a growing and evolving business

Description:

What is the Role?

We're looking for a creatively driven and strategic Creative Lead Designer to join our Marketing & Customer Experience team.

This role sits at the intersection of strategy and execution. We're looking for someone who can not only create exceptional creative work but can also help shape the thinking behind our campaigns.

Working closely with Marketing, Category and Studio teams, you'll take ownership of developing campaign concepts and strategic frameworks that support product launches, seasonal campaigns and brand initiatives. You'll be expected to confidently present ideas, rationale and recommendations to senior stakeholders, helping influence decisions that drive commercial outcomes.

This is not a role for someone who wants to focus solely on strategy or solely on executing briefs. The right person is equally comfortable developing a campaign direction, presenting it to the executive team, and then rolling up your sleeves and being hands-on on the tools to bring it to life through exceptional creative execution.

You'll enjoy a high level of autonomy and ownership, with the opportunity to independently develop ideas, lead creative thinking and see your work come to life across every customer touchpoint.

The balance of strategy and craft is what makes this role unique. You'll be designing, art directing and executing just as much as you're helping shape campaign direction, ensuring every piece of work strengthens our brand and delivers commercial impact.

Skills and Experiences:

What You'll Be Doing

Please note: Graphic design experience is an essential requirement for this role. While strategic thinking, campaign development and stakeholder engagement are key components of the position, applicants must have strong graphic design experience and be confident creating and executing creative assets.

Develop campaign concepts, creative strategies and launch frameworks that support business objectivesLead creative thinking for product launches, seasonal campaigns and brand initiativesPresent campaign recommendations, creative concepts and strategic rationale to senior stakeholders and executive teamsTranslate commercial objectives into compelling customer-facing campaignsDesign and deliver assets across digital, social media, EDM, print, retail and in-store channelsEnsure all creative output aligns with Early Settler's brand identity and visual standardsCollaborate closely with Marketing, Studio and Category teams to deliver integrated campaignsArt direct photography and campaign shoots where requiredManage creative production and workflow across multiple projects and deadlinesExplore AI tools, emerging technologies and innovative ways of workingContribute ideas that elevate the customer experience and strengthen our brand presence

Who are we looking for?

This role will suit an experienced Graphic Designer who enjoys contributing to campaign strategy and creative direction, while remaining actively involved in the design and execution of work.

You're a strategic thinker and experienced creative who enjoys uncovering the "why" behind a campaign, translating business objectives into compelling creative solutions and bringing ideas to life through thoughtful execution.

You thrive in a fast-paced environment, enjoy collaborating with others and are confident taking ownership of projects from concept through to delivery

Minimum 6 years' experience in graphic design, brand design or creative rolesStrong graphic design portfolio demonstrating campaign, brand and creative execution across multiple channels is essential and a non-negotiableProven experience developing campaign concepts and creative solutions from brief through to executionExperience contributing to campaign planning, creative strategy and brand storytellingConfidence presenting ideas, concepts and recommendations to senior stakeholdersPrevious experience working within a retail, lifestyle, homewares or omnichannel environmentAdvanced Adobe Creative Suite skillsExperience creating assets across digital, social, print, retail and in-store channelsStrong project management and workflow coordination skillsAbility to work autonomously and manage multiple projects simultaneouslyExperience mentoring or providing guidance to junior creatives is beneficial Experience with project management, asset management and AI toolsApplicants must be an AU citizen, resident, or hold valid working rights in Australia.

We understand a lot of time and effort goes into applying for roles and we genuinely thank all applicants in advance. Due to the volume of applications received, only successful applicants will be contacted for an interview.