Head of Marketing

Shape the strategy. Tell the stories. Grow the impact.

The Cowboys Community Foundation is seeking an exceptional marketing leader to drive our marketing, communications, brand, content and stakeholder engagement strategy.

Reporting directly to the CEO, this role sits at the intersection of purpose and performance. You will work closely with the Foundation Executive Team to support fundraising, partnerships, programs and community impact, while collaborating with the broader Cowboys Group Marketing Team to leverage the strength of one of North Queensland’s most recognized brands.

This is a rare opportunity for a marketer who loves both strategy and execution.

What You’ll Do

• Lead the Foundation’s marketing, communications and brand strategy
• Partner with the Executive Team to support fundraising, programs and organisational growth
• Work collaboratively with the Cowboys Group Marketing Team to align brand, campaigns and communications
• Drive stakeholder engagement, media, content and storytelling
• Develop and deliver integrated campaigns across digital, social, PR and events
• Manage Meta advertising and digital performance
• Oversee key publications, impact reporting and major communications projects
• Oversee a small team while remaining hands-on in delivery

About You

This is a highly hands-on leadership role. Reporting directly to the CEO, you will lead and develop one direct report while personally delivering a significant proportion of the Foundation’s marketing activity. From strategic planning and executive engagement through to fundraising campaigns, Meta advertising, content creation, stakeholder communications and performance analysis, this role requires someone who enjoys both setting the direction and doing the work.

You’ll bring:

• Strong marketing and communications leadership experience
• Outstanding storytelling and stakeholder engagement skills
• A commercial mindset and focus on measurable outcomes
• Digital marketing expertise, particularly Meta
• A passion for community impact and purpose-driven work

Why join us?

At the Cowboys Community Foundation, you will be joining a passionate and values-led team committed to improving outcomes for young people, families and communities across North Queensland.

Every day, our people contribute to programs and initiatives that support education, wellbeing, resilience, and opportunity — and you will play an important role in helping us better understand and strengthen that impact.

We offer:

• A genuinely purpose-driven workplace
• Salary sacrificing benefits as an employee of a Non-For-Profit organisation    
• Professional development opportunities
• A supportive and inclusive team culture
• The opportunity to help shape and influence organisational best practice
• The chance to be part of a team making a difference every single day

Apply Now

If you’re ready to use your skills to drive meaningful impact and help grow something that matters, we would love to hear from you. Applications close: 5pm Friday, 31st July 2026.

Note: Recruitment for this role will commence immediately. Interviews may occur before the end of the advertising period.

For more info or a confidential chat or questions about this position, please email Jude Gray at recruitment@cowboys.com.au

Equal Opportunity Employer: Cowboys Charity Limited is an equal-opportunity employer. Aboriginal and Torres Strait Islander applicants are highly encouraged to apply for this position.

Find out more about our work and initiatives visit our website: https://www.cowboysfoundation.org.au/