Omnichannel Manager, Activation

A bit about us  

With 3,400+ team members globally, we focus on premium, science‑backed nutrition across Baby, Adult, and Pet categories, spanning seven international brands. 

We’re a passionate, collaborative team working in a fast‑paced and dynamic environment, inspired by #PurposeLedCareers and focused on making a positive impact worldwide. 

We’re committed to our customers, community, and environment, and to creating an inclusive workplace where everyone feels valued and empowered. Our total rewards include additional leave, bonuses, wellness and health benefits, hybrid working, as well as social activities. 

What this means for you 

The variety of work creates unlimited opportunities to excel across a breadth of disciplines; you will be presented with a wealth of new pathways and opportunities to explore throughout your career. Working with us will be more than just a job; we guarantee a life-changing experience as you step into an environment that moves quickly and presents new challenges daily.

Your role within the team 

As our Omnichannel Activation Manager, you’ll bring our brands to life across digital and physical retail touchpoints. You’ll deliver best-in-class Point of Purchase and Retail Media content and assets that make our brands easy to find and choose across Pharmacy, Grocery, Amazon and other eRetail channels. You’ll help drive our omnichannel transformation by executing retail media activations with key eRetail partners. Using insights and data, you’ll also shape best-practice toolkits, frameworks and processes that improve the shopper experience and deliver greater impact.

Key responsibilities include: 

• Point of Purchase (POP) Content: Maintain point of purchase assets and digital content standards in accordance with retailer capabilities, and continually seek ways to innovate to improve the path-to-purchase 

• Enable our Omnichannel Activation: Deliver omnichannel retail media executions—including internal or agency briefing, artwork approvals, and flawless implementation across all instore/online touchpoints. Transform retail media plans into effective, innovative omnichannel assets that drive discovery and convert shoppers. 

• Optimise Internal Processes: Collaborate with additional cross-functional work areas including Brand Marketing, PMO, and Legal & Regs to codify content processes from initial development through to syndication to retailers 

• Build Ongoing Capability: Monitor industry best practice, emerging trends, and new opportunities to share with omnichannel team to build ongoing capability, develop best-practice toolkits and reset benchmarks for success. Support in the design and delivery Omnichannel Capability programs for the broader Commercial team

Desired Skills & Experience 

We look for people who have what it takes to make an impact; who can challenge us to go further while pushing themselves to deliver exciting & ambitious results.  

To make sure we’re setting new starters up for success, we ask that you meet a few criteria relevant to the role to be considered for this opportunity: 

• 5+ years’ experience in eRetail or Retail Media (preferred), or Shopper, Trade or Brand Marketing. 

• Strong understanding of eCommerce, the omnichannel path-to-purchase, and best-in-class brand and shopper experiences that drive conversion online and in-store. 

• Hands-on experience developing, executing and optimising digital campaigns, using analytics to evaluate performance and identify opportunities for improvement. 

• Ability to write effective content briefs and develop systems, processes and optimisation frameworks. 

• Digital Marketing or eCommerce experience or qualifications, including sales channels such as Amazon, Chemist Warehouse and eBay; marketing channels including Website, Search, Display and Email; and analytics platforms are preferred. 

• Working knowledge of Project Management tools such as Monday.com, Digital Asset Management tools such as SkuLibrary and IntelligenceBank, Digital Shelf Analytics tools such as Profitero, and retailer platforms such as Amazon Vendor Central and Epsilon is highly regarded. 

• Working knowledge of basic design tools such as Photoshop and Canva is advantageous. 

• Strong stakeholder management and influencing skills, with experience partnering with retailers, customers, vendors and other external stakeholders. 

• End-to-end project management experience, delivering projects on time and within budget in a fast-paced, evolving environment with ambiguity and uncertainty.

H&H Group believes in the benefits of a diverse & inclusive workplace & aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination & harassment, creating a safe and inclusive environment for all.  

We encourage applications from people of all ages, nationalities, religions, racial and gender identities, sexual orientations, abilities and cultures, & our hiring decisions will be based on business needs, position requirements, & the qualifications and experience of individuals. If you require support or assistance during the application process, please notify us at the time of application and we will be sure to enable reasonable adjustments where suitable.  

If you have what it takes, please apply via the online portal & we will be in touch soon. We move quickly & may fill the role prior to the application close date, so we suggest you get in touch today!