Membership Marketing Lead

• Part-time parental leave cover | Hybrid working model.
• 0.6 FTE (3 days/ 22.5 hours per week) role until December 2027.
• SCHADS AWARD | $47.92 p/h + 12% Super + NFP Salary Packaging.

YOUR IMPACT

Diabetes Victoria is seeking an experienced and motivated Membership Marketing Lead to oversee and grow our membership program.

This is an exciting opportunity to lead strategies that attract new members, strengthen engagement and improve member retention. You will manage the day-to-day delivery of the membership program while developing meaningful communications, campaigns, events and experiences for our members.

Reporting to the Partnerships and Supporter Engagement Manager, you will work collaboratively across our Marketing, Communications and Development team, Digital team, Helpline and customer service teams.

Key Responsibilities:

• Support the implementation and ongoing development of membership and supporter growth strategies.
• Oversee membership acquisition, engagement and retention activities.
• Coordinate member communications, including e-newsletters.
• Develop and deliver membership marketing campaigns across digital, traditional and event channels.
• Oversee the annual Member Family Fun Day.
• Coordinate the biannual membership survey and report on findings.
• Provide guidance to the Helpline team in delivering membership strategies.
• Manage supplier relationships and identify opportunities to improve program delivery.
• Maintain campaign and project documentation, capturing results, insights and learnings.

ABOUT YOU

You are a collaborative, outcomes-focused marketing professional with experience in membership, supporter engagement, or customer programs. You understand how to build lasting relationships and use data, communications and meaningful experiences to grow and retain a community.

• A tertiary qualification in marketing or business, or equivalent professional experience in marketing, digital marketing or membership programs.
• Strong campaign development and execution experience.
• Experience managing projects, supporting strategy implementation and achieving performance targets.
• Skills in membership acquisition, engagement and retention.
• Experience coordinating marketing communications across multiple channels.
• Confidence using databases and customer relationship management systems.

The successful candidate will be required to complete a current Victorian Police Check, Working with Children Check and hold a valid driver’s licence.

WHAT WE OFFER

• Salary Packaging: Access up to $15,900 tax-free each FBT year (+ $2,650 meals/entertainment).
• Hybrid work model: Balanced working-from-home and office-based arrangements.
• Inclusive, mission-driven culture: Work alongside passionate individuals and health promotion leaders.
• Professional growth: Access to online learning modules and clinical development opportunities.
• Wellbeing benefits: Discounted gym membership for you and your family, mental health wellbeing day, EAP access, and more.
• Impact: Be part of building and expanding an innovative, technology-focused diabetes service that improves lives across Victoria.

OUR COMMITMENT

Diabetes Victoria recognises that people affected by diabetes come from every community and walk of life.

We are committed to fostering a respectful, welcoming and inclusive environment for the people we support, our employees, volunteers and partners. We strive to ensure our services, workplaces and communications are accessible, equitable and culturally safe, and we are committed to continuous learning and improvement in inclusion and belonging. If you need adjustments to participate in the recruitment process, please let us know.

Hit the ‘Apply’ button and submit your resume and cover letter outlining your skills and what you can bring to this exciting role. We will review applications as they are received.

For a confidential discussion about the role or process, please contact: hr@diabetesvic.org.au.

No agency applications, please.