Creative Lead

About Backerz
Backerz is an early-stage social platform focused on discovering and supporting emerging footballers and creators.
The platform allows people to discover talent early, back their projects, follow their progress and build a reputation by recognising committed individuals before everyone else does.
We’re preparing for our soft launch and are looking for a hands-on Creative Lead to shape how Backerz looks, sounds and presents itself to the world.
About the Role
You will work directly with the founders to develop Backerz’s creative identity and turn our vision into consistent, high-quality social content.
This is not a strategy-only role. We need someone who can generate strong ideas and personally take them from concept through to finished content.
You will be responsible for:
• Developing Backerz’s creative and visual direction• Planning and executing our soft-launch campaign• Creating content for Instagram, TikTok, LinkedIn and X• Designing social posts, carousels and reusable templates• Editing short-form videos, app walkthroughs and promotional content• Turning athlete journeys and product features into compelling stories• Developing founder-led and athlete-led content concepts• Establishing a consistent tone of voice across every platform• Building a recognisable social identity for Backerz• Working closely with the founders on campaigns, launches and content planning• Reviewing performance and improving content based on audience response
Who We’re Looking For
You’re someone who understands that building a brand is more than making attractive graphics. You know how to create content that captures attention, communicates an idea clearly and makes people want to become part of something early.
The ideal candidate:
• Has experience creating content for social-first brands• Has strong graphic design and short-form video-editing skills• Understands Instagram, TikTok and modern internet culture• Can build a consistent brand identity from an early stage• Understands football, athletes, creators or digital communities• Can work independently and move quickly• Has excellent creative judgment and attention to detail• Is comfortable receiving direct feedback and refining ideas• Can balance polished brand content with authentic, organic content• Is excited by the opportunity to help shape a new global platform
Location and Engagement
This is a fully remote role open to candidates worldwide.
We’ll initially work together through a paid project or trial period. If there is a strong fit, the role has the opportunity to develop into an ongoing position as Backerz grows.
How to Apply
Apply directly through LinkedIn and include:
• A portfolio or links to relevant work• Examples of social media content you have created• A short explanation of your role in producing that work• Three sentences explaining how you would make Backerz culturally relevant to young footballers and creators
We care more about the quality of your thinking and execution than traditional qualifications.