Trade Marketing Manager

We're looking for an organised, execution-driven Trade Marketing Manager to own the end-to-end Trade Marketing strategy and execution for Oakley, Costa del Mar and Bliz across the ANZ Wholesale Channel.
Working closely with Sales and Brand teams, you'll turn strategy into action - leading initiatives across in-store fixtures, POS materials, visual merchandising, seasonal campaigns, trade events, B2B loyalty programs and customer engagement, spanning Independent Retailers and National Key Accounts.
This is a hands-on role for someone who thrives on ownership, moves fast, and isn't afraid to challenge the status quo. You'll strengthen brand visibility across Sport, Optical, Lifestyle and Outdoor retail environments, drive growth across Eyewear, Apparel and Accessories, and help shape the next phase of Trade Marketing across ANZ.
Your ResponsibilitiesLead end-to-end project management of trade campaigns and product launches, including timelines, budgets and stakeholder communication.Develop trade incentive and loyalty programs to engage channel partners and drive category growth.Plan and deliver co-op marketing campaigns across Wholesale Sport, Optical and E-WHS channels.Build strong cross-functional relationships across commercial, operations, brand, global and external partners to ensure consistent brand execution.Lead trade shows, roadshows and customer events from concept through to post-event evaluation.Localise global marketing and merchandising assets for the ANZ market while maintaining brand consistency.Manage project budgets, including forecasting, PO management and reconciliations.Analyse campaign data and prepare reports with insights and recommendations.
About You 5+ years' experience in trade, channel, or retail marketing, ideally within eyewear, apparel, lifestyle, or FMCG.Strong understanding of premium brand execution, visual merchandising, and retail environments.Skilled at bringing structure to complexity, balancing multiple priorities while delivering strong execution.Proven experience managing end-to-end retail projects, from concept through to production and deployment.Analytical and data-driven, with experience tracking campaign performance and ROI.Thrives in fast-moving environments, consistently delivering high-quality work.Takes ownership of outcomes, not just tasks - confident challenging the status quo and building smarter, scalable solutions.
Working at EssilorLuxotticaA career with EssilorLuxottica will offer you rewarding experiences and the opportunity to develop your skills every day. Working at our head-office located in North Sydney, you will enjoy:Generous yearly $1,500 product allowance and Family & Friends discounts of up to 50% off to splurge across all our brands – OPSM, Sunglass Hut, Oakley, Ray-Ban, Laubman & Pank and EyeQUp to 50% off Oakley eyewear and apparel throughout the year.Wellness amenities including reformer a Pilates studio, Yoga classes, Personal training and Bike storage.Abundance of local cafes, a major shopping centre and close to public transport facilitiesVolunteering with our charity partner OneSight, including volunteer leave and iChampion ambassador opportunities.Wide range of career opportunities across the EssilorLuxottica networkComplimentary full-time concierge services offering an exclusive hotel-style experience!Options for a hybrid working environment
Next StepsTo be considered for this opportunity, please click apply and send your resume today.*Please note, due to the high volume of applications only successful candidates will be contacted. We thank you in advance for your interest in EssilorLuxottica*
As an inclusive, team-first company, our people are at the core of everything we do.We care deeply about creating a workplace where our team members feel valued, respected and empowered. We are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage.We value flexibility and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing.We work hard to create a safe and inclusive environment for all, and most importantly, we're all about creating better experiences - for our customers and for each other.