National Sales Manager

Five straight years of 10% growth and a leadership team rebuilt with a growth strategy.
About muk Haircaremuk Haircare is an Australian family-owned professional haircare brand, designed by industry professionals. With an international footprint and turnkey product portfolio, we are the trusted partner for professional salons and distributors. Our product portfolio - professional colour, care and styling tools, is sold in salons across Australia and in 15 countries, online, on Amazon and through selected distributors and retailers.
The business is in its biggest growth phase yet, coming off a record year and backed by the largest capital investment in muk's history, with the appointment of a new CEO, CFO and CMO to drive a three-year strategy, in which the National Sales Manager will be crucial.
This role is dynamic, agile and on the move. With a strong emphasis on new product development over the next 18 months, backed by investment in marketing, technology, the education and sales team itself, we are looking for a leader to take control and sell the brand.
Your RoleTake ownership of the national sales budget and set the commercial directionLead and lift our national sales team - state managers, key account managers and BDMsOwn the salon and professional channel: more doors, better doors, bigger doorsGrow our colour business - our strongest product and our single biggest commercial opportunityAssist with management of our wholesale and major retail accountsAssist our international distributors with growth plans, quarterly business reviews and scorecardsGet every new launch into market with a trained, ready, hungry sales force behind itBring the forecasting rigour and pipeline discipline the business can plan on (we use HubSpot)Report directly to the CEO and sit at the table where the decisions get made - with a seat on the leadership team while the three-year plan is being developed.
About You Proven experience in the professional haircare industry, with real credibility in the salon and professional channelA real track record leading large sales teams - and lifting their performance, not just inheriting itThe ability to translate business vision into strategy, execution and results at scaleCRM discipline in your bones - HubSpot ideallyCommercial literacy: margin, trade spend, promotional ROI, pricingThe backbone to set a standard and hold it
Nice to haveTechnical hair or beauty industry background (we'd love that)Experience launching new ranges into the professional channelExperience managing international distributors across multiple regionsYou've done this inside a business that was scaling fast and figuring it out as it went
Why muk?Most brands in this category answer to a head office in another time zone, where the strategy is written and a decision takes a quarter. muk is Australian owned and run out of Melbourne. The leadership team here has the authority to decide and the investment behind it to move - decisions get made in days.
What's on OfferAttractive salary package, with commission and incentive structureA seat on the leadership team, reporting to the CEOGenuine authority over structure, people and commercial directionProudly Australian, family owned, cruelty free and proud about it
We're a serious business having a genuinely good time building an Australian brand into something a lot bigger.
How to ApplyApply directly via LinkedIn. For a confidential conversation, contact Peter Nisbet at Solitaire Search — peter@solitairesearch.com.au.