Marketing Content Specialist

Marketing Content Specialist

Our Business

Working at TasWater isn't just a job; it's an opportunity to deliver social, environmental, and economic benefits for Tasmania today, and tomorrow. 

Our talented workforce of over 920 employees keeps Tasmania thriving by providing exceptional water and sewerage services to over 460,000 customers every day. 

We have a bold and ambitious future, inspired by our vision to unlock water’s full potential, and centred on our customers and communities, our people and partners, the environment, and our collective water future.   
TasWater is investing $1.2 billion over the next four years to protect Tasmania's water and deliver safe, reliable services for generations to come. We will make great steps towards our aspirations of net zero carbon emissions and towards zero waste. Visit our website or YouTube channel to learn more. 

The Role

We're seeking a creative and digitally savvy Marketing Content Specialist to join our Brand and Insights team on a 12-month maximum term contract. Combining specialist graphic design expertise with practical digital marketing capability, you’ll independently develop and deliver high-quality visual communications and digital content that connect with customers, communities and employees.

You’ll apply professional judgement to maintain TasWater’s brand integrity, accessibility and quality standards while supporting the day-to-day operation and optimisation of our digital platforms. Working closely with stakeholders across the business, you’ll provide specialist guidance and translate communication needs into visually compelling, accessible and customer-focused creative solutions. 

In this role, you will: 

• Design and develop creative marketing and communication materials across print and digital channels.  
  
• Produce engaging content for social media, websites, email marketing and customer communications.  
  
• Support the consistent application and governance of TasWater's brand across the organisation.  
  
• Maintain and manage creative assets within TasWater's Digital Asset Management system.  
  
• Publish, schedule and optimise content across TasWater's digital platforms.  
  
• Build, test and deploy electronic direct marketing (EDM) communications.  
  
• Support day-to-day social media management, including content moderation, tagging and community management. 
  
• Monitor digital content performance and contribute to reporting and continuous improvement initiatives.  
  
• Collaborate with stakeholders to understand communication needs and deliver effective creative solutions.  
  
• Contribute to the continual improvement of brand resources, templates and digital content practices. 

For a full copy of the position description, please click HERE

What we're looking for

We're seeking someone who combines strong creative design capabilities with practical digital marketing experience and a passion for delivering high-quality customer communications.

To thrive in this role, you’ll bring: 

• A degree in Graphic Design or a related discipline. 
  
• Demonstrated experience producing high-quality graphic design and marketing collateral across print and digital channels. 
  
• Advanced skills in Adobe Creative Cloud, including InDesign, Illustrator, Photoshop and Acrobat, together with strong Microsoft PowerPoint skills. 
  
• Experience developing content for digital channels, including websites, social media and email marketing. 
  
• Experience using digital marketing systems such as CMS platforms, social media management tools, email marketing platforms and Digital Asset Management systems. 
  
• Strong understanding of brand application and the ability to apply brand guidelines consistently. 
  
• Excellent communication and stakeholder management skills. 
  
• Strong organisational skills with the ability to manage multiple priorities and deadlines. 
  
• A collaborative approach and commitment to delivering quality outcomes.

Highly regarded:

• Photography and/or videography experience. 
  
• Experience using digital marketing analytics and reporting tools. 
  
• Knowledge of accessibility standards and best practice digital communication principles. 
  
• Experience supporting integrated marketing, customer engagement or behaviour change campaigns. 

 Why TasWater

Across our multi-disciplinary organisation, we are serious about enhancing the skills and careers of our team members. When you join TasWater, you join a company that offers career development pathways, training courses, and access to subject matter experts. 
We are continuing to build an inclusive workplace and workforce that truly represents the Tasmanian community that we serve. We value diversity in all its many forms and welcome a range of perspectives and identities to enrich the way we work and what we do. 

We take pride in being acknowledged as an employer of choice for women by WORK180. Visit the Work180 website to view our benefits and policies, such as 18 weeks of paid parental leave for all parents regardless of tenure and with full superannuation contributions. We’re continuing to work on future benefits through a dedicated Employee Experience team. 

The Details

This role will be based in Hobart and attracts a salary range of $106,708.64- $112,636.89 per annum (inclusive of superannuation).

Please note this role is a 12-month maximum term contract. 

Ready to apply? Simply include a CV/resume and a 1–2-page cover letter telling us how your experience matches "What we are looking for" and how you connect to our TasWater values and vision.  

If you want to learn more about this role, please contact Kathy Rukavina - Brand and Campaign Manager via email at Kathy.Rukavina@taswater.com.au or call 0461 280 071. 

If you need assistance in applying, please contact Roly Srivastava – Talent Acquisition Officer via email at roly.srivastava@taswater.com.au or call 0498 608 719. 

Application will close at 10:00am on Thursday, 3rd September 2026. 

Please note: To be considered for this opportunity, applicants must have the right to work in Australia. As part of our recruitment process, you may be asked to participate in pre-employment checks relevant to the role. These may include a National Police Check or AusCheck, with any offer of employment subject to satisfactory outcomes.