Creative Strategist (Youtube Ads)

About Triplespeed
Triplespeed is a consumer app studio that builds and scales products used by millions of users globally. We partner with founders to create, launch, and grow category-defining consumer products across industries. Our focus is on building exceptional products, moving fast, and scaling sustainably. As we continue to expand internationally, we’re looking for an experienced finance leader to help drive strategic financial decisions across our global operations.
About the Role
We’re looking for a Creative Strategist who knows how to turn insights into YouTube ads that people actually watch — and, more importantly, convert from.
Key Responsibilities
Develop high-converting concepts, hooks, scripts, and copy for YouTube ads.Research audiences, competitors, and market trends to identify winning creative angles.Turn customer and product insights into compelling ad narratives and messaging.Analyze creative performance and continuously improve hooks, scripts, and concepts.Collaborate with designers, video editors, and performance marketers to bring ideas to life.Test new angles, formats, hooks, and messaging to find what drives results.
What We’re Looking For
Strong copywriting and direct-response advertising experience.Proven ability to write creative that drives conversions, not just engagement.Strong understanding of YouTube advertising and performance creative.Excellent grasp of consumer psychology, storytelling, hooks, and persuasive messaging.Highly creative, commercially minded, and obsessed with figuring out why people buy.